With the Texas Data Privacy and Security Act, TDPSA, now in full effect since July 2024, Texas has transformed data privacy expectations for companies across the U.S. The TDPSA is fundamentally changing cybersecurity strategy, making collaboration, transparency, and resilient security the cornerstones of modern data privacy. Organizations must now view compliance as an ongoing commitment that sets new standards for protection nationwide.

The session will cover:

• How cybersecurity teams can implement secure, user-friendly systems that enable Texans to easily access, correct, delete and opt out of personal data use while maintaining operational efficiency;
• What constitutes "reasonable" security measures under TDPSA and how to meet these requirements effectively?
• Strategies for cross-functional collaboration between cybersecurity, legal, and data teams to ensure privacy policies and consent practices remain both compliant and accessible to consumers.